Survey to understand F&B business buying behavior

We would like to find out more about your online habits and how it influences your decision in purchasing seasoning products. The survey will take approximately 20 minutes.

As a token of appreciation, we will be giving you $20 worth of eCapitalmall vouchers*.

*Only for valid F&B businesses.

Profile

Which of the following best describes your business?

Please describe your involvement in the decision making of your menu

Questionnaire

Which online platforms do you use most frequently for your business?

Thinking about the issues you faced in the past 6 months, which online platform has been the most helpful in solving these issues?

How do you use this platform to solve your issues?

What do you wish the online platforms had more of?

Recipe inspiration

Product information

Improve kitchen operations

What is your preferred content format when spending time online

Menu Journey

How often do you change your menu?

How do you usually find inspiration for your menu? Please rank from the most frequent (4) to the least frequent (1)

Online competitor research

Word of mouth

Customers ask for it

Physically visiting competitors and checking their menu

Once you've decided on your menu, how do you find products to use? Select the one that first comes to your mind

How do you get samples to test for your menu items?

If you need to change products in your dish, what is the usual reason for changing?

Promo

Have you seen any UFS promos in the last 3 months?

Have you tried purchasing products from brands directly online?

How likely are you to purchase products directly from brands online in the next 3 months?

To facilitate distribution of rewards, please share with us your email and contact number

Eg: 12345678

Keep me updated with the latest news and inspiration via email or mobile from Unilever Food Solutions. I consent to Unilever Singapore Pte Ltd sharing my contact details with trusted third parties for the aforesaid purposes.

I have read and accepted the Legal Terms and Privacy Notice. I agree that by submitting my personal information through this website, I consent to it being processed in the manner as described in the Privacy Notice which can be viewed here. *

This site automatically adds a cookie to your browser when you visit. See our Cookie notice for more information.

Logging in

Survey to understand F&B business buying behavior

Profile

Questionnaire

Menu Journey

Promo

Update your profile

What you'll get:

Install this webapp on your iPhone Install this webapp on your iPad Install this webapp on your Android phone Install this webapp on your Windows phone